Facebook…where are the news?

Social networks are one of the hottest topics in today’s media and business research. Just yesterday, you could read in the newspaper that Facebook is now worth round about $50bn and that firms such as Goldman Sachs start obtaining shares (http://tinyurl.com/facebook-50bn). When you than check the top 10 business books in marketing on Amazon you … Continue reading

Women 2.0

  “A recession is the best time to start a company. The opportunity cost is low, hiring good people is relatively easy, rent and equipment are cheap (sometimes free) and established competitors are focused on reducing costs & staying in business, not on innovation. The key is being in a good position when the economy … Continue reading

Entrepreneurship – Women take over

SME’s are the backbone of German economy. 99.7% of all companies in Germany are SME’s and an astonishing 95% of all companies are family-run which account to almost half the GDP. Surprisingly, in this area women are not that far behind as almost one third of SME’s are led by women. And this number is … Continue reading